Formula 1 Elevators: The World’s Fastest

The spread and evolution of elevators have always gone hand in hand with the pursuit of speed, with a simple goal shared by all global manufacturers: to reach the desired floor as quickly (and safely) as possible. Certainly, the device in question has made giant strides compared to the very first experiences. For example, the […]
The Roads to the Elevator of the Future

When we talk about elevators “of the future” what are we talking about? What are the main directions in which the industry of this sector is moving? It is not easy to answer this question even if certainly one of the most important voices of the research is linked to the concept of sustainability which […]
The first advertisement for an elevator

Advertising related to the world of elevators took its very first steps in the second half of the nineteenth century, when it was realized that it was necessary to promote and tell the story of this type of “invention” in the best possible way. In particular, one of the very first forms of advertising in […]
The Elevator Creates Real Estate Value

Often, elevators are simply associated with a means that aids daily vertical mobility. However, it is rarely emphasized how this element can create value from a real estate perspective: it is a true investment. This aspect was the starting point of an important investigation by a well-known real estate company which posed the question: “How […]
The Elevator? Increasingly “Smart”

It is undoubtedly one of the words that have most marked our times: the concept of “smart” has inevitably characterized the last decade, and thus, the entire productive world – including the elevator sector – could not stand by and watch this technological trend that emphasizes the immediate usability of digital and hi-tech content. Specifically, […]
In China, there is a green building that aims for the goal of zero emissions.

The international challenge to take eco-friendly engineering and architecture to another level has begun, a goal that the whole world is watching closely. The first building to take on this seemingly impossible green challenge of zero carbon emissions is Chinese.Located in the heart of Beijing’s Central Business District, the Z6 tower, designed by Foster + […]
Elevators and the color pink

The world of interior design has long set its eyes on the color pink, a trend, a fashion, a marketing inspiration but above all a shade that embodies many meanings and also, a real story. For a long time, in fact, pink was considered a color with purely masculine characteristics: a sort of synthesis between […]
History of cars and “vertical hotels”

The spread of the car was certainly the driving force for the industrial development of the whole western world. Even the urban growth of the early 1900s took into account, in Europe as well as in the United States, this means of transport that changed the DNA of our cities. In particular in the USA, […]
Elevators and design

The elevator is certainly a design detail that must necessarily be perfectly integrated with the surrounding environment; if before this element was an aseptic and impersonal place almost always designed after the finishes of the building, today it is a must that every architect must take into consideration. From the definition of materials and colors, […]
Middle Ages: the treadwheel crane, the ancestor of elevator

The history of elevators has always been intertwined with the evolution of technology at the service of Humanity. During the Middle Ages, especially in Europe, the winch system was used inside castles and mountain monasteries that were particularly impervious, to lift people and goods. The problem of defying gravity was often solved with more or […]